Know Your Customers: Using Data to Pinpoint Your Next Sale (Webinar)

As building science experts, you know how to use data to find the best ways for customers to save energy. But how effectively are you using data to find your potential customers in the first place?

You might have a dynamite sales pitch or an engaging website, but knowing your target audiences and markets undefined and actively marketing to them undefined will make sure you are putting your resources to good use.

During this session, we will explore what kinds of customers are purchasing energy efficiency retrofits, the types of geographic areas that are ripe for home performance business, and ways that contractors are using that data to reach the right customers and close more deals.

Tune in to find out how energy efficiency companies use data to pinpoint and engage good quality leads.